In January of this year, mobile applications were downloaded by 10.3 million people. An app development company that specializes in developing mobile apps for Android, iOS, or any other mobile operating system can also benefit from these figures indicating the high level of demand for mobile apps throughout the world.
The majority of our problems are solved using mobile apps. In the beginning, mobile apps were only for the gaming industry and, now, they are part of our every-day lives and replacing Google. A mobile app helps us to find a solution to any problem, just as Google provides a solution to your searches as a ‘How to’ or a ‘What is’ answer.
Developing a mobile application involves creativity, hard work, and complex coding. The purpose of this blog is to illustrate how to overcome the issues encountered by mobile app designers while designing apps.
1. Improper mobile platform selection
In most cases, people have difficulty choosing the platform that they want to target. Whether iOS, Windows, or Android, he or she must always know what type of platform will be used. Investing on multiple platforms entails a high cost, especially when one is required to make investments on multiple platforms at the same time.
What is the solution?
- Make a decision about the platform.
- Your target audience can be found by doing a little research.
- Consider every aspect of the technical aspect.
- You should familiarize yourself with the platform strengths where you will operate your application.
- Market share and size of the app’s current market.
You will be able to sell your app with confidence once you have answers to all these questions.
2. An intuitive user interface
In order for an app to be popular, its user interface has to be appealing. If an app’s user interface is not intuitive, users tend to uninstall or remove it. We all want an app that is easy to use, crosses platforms, and is user-friendly. Consumers seek out simpler and easier to use apps.
What is the solution?
- Your mobile app can be designed by an experienced UI designer.
- An improved User Interface depends on a simple navigation system.
- Utilise various mobile analytics solutions such as Flurry, Kissmetrics, Localytics.
- Improve your visual analytics by using Heatmap, Heatdata, and Appsee.
- A/B testing is a great way to improve your mobile app.
3. The marketing plan is nonexistent
In addition to developing mobile apps, marketing plays an important role as well. No matter how great your mobile app is, if people don’t know about it, it is useless. An action plan outlining your app’s marketing strategy, tools, and tactics is what you need.
What is the solution?
- Use social media to promote your app. The blog or the infographic can be used for this purpose.
- Spread news about technology and products through press releases.
4. A single language launch
You might not have a successful app until it is launched in multiple languages if your app goes viral and gets downloaded by users around the world. Your application will have a greater chance of being downloaded by more people if it is bilingual.
What is the solution?
- Knowing your users’ demographics is important.
- The language spoken in those regions can be found by doing a language search.
- Incorporate those regional languages into the app.
5. Finances not available
It is necessary to know the cost involved in developing an app even before you have an idea for one that has never been released before.
What is the solution?
- Invest in good technological ideas by finding investors who are interested in them.
- Find companies interested in joint ventures. The partnering company will then contribute to the cost distribution.
- Check out Kickstarter and AppBackr, two crowdfunding platforms.
6. Content on mobile device is wrong
In addition to managing content in a website, it is also crucial in mobile. A mobile app needs to have many elements such as videos, images, animations, etc. A mobile app may not function properly because of bad wireless connectivity. The content must be managed in a proper manner.
What is the solution?
- Increase app bandwidth usage.
- Make sure you tailor the content to the audience you are targeting.
7. Interactiveness is lower
A simple app is not what users want. You will be more likely to be popular if your app is more interactive. High-tech sensors are available on mobile phones, so they should be utilized.
What is the solution?
- The app should have different links to various places.
- Tap and swipe aren’t the only options.
- Adding flip, shake, and tilt options will enhance interactivity.
8. Complexity
Your users are clearly not looking for an app that makes them think twice when they use it. A developer is responsible for designing an app so that it is easy to use.
What is the solution?
- Provide your users with detailed instructions, instructions, and guidelines about your app.
- A user can navigate through an app more easily with icons and thumbnails. It’s a great tool.
- Windows, Apple, and Android user interface guidelines can be found on the respective websites. Having read the guidelines, you will have a better understanding of the different types of user interfaces you can create for mobile apps.